In an effort to educate (or re-educate) myself on the Israel-Hamas war and its associated complications, I’ve been absorbed in the news media cycle. Reading and watching videos on the topic of surveillance intelligence and facial recognition and the Israeli military’s use of it in the contested city of Hebron in the southern West Bank has been both horrifying and eye-opening. Certainly in the U.S. and other countries, the use of facial recognition brings up issues of privacy, racial discrimination, policing and politics. While definitely not a game in the pleasurable sense, there are features of Israel’s surveillance technology and the way it’s being used that are game-like and relate to Zuboff’s description of behavioral modifications and surveillance capitalism as a form of state power. Obviously, I don’t have first-hand experience of the technology but I will try to summarize how it works based on the limited information I could gather (details of this program have not been released).
Blue Wolf is an app designed to work on specific models of Samsung devices handed out to the Israeli military (it does not work on all devices nor can it be downloaded). The purpose of the app is to capture photos of Palestinians’ faces and match them against a database of other Palestinians’ faces. The app is part of the larger surveillance program called which includes face scanning cameras and closed-circuit television cameras for monitoring planted in the city streets, along with checkpoints that control areas Palestinians can enter. The database is referred to as the “secret Facebook for Palestinians”. The military’s justification is that this is necessary to thwart terrorist activity in Hebron. Once a soldier takes someone’s photo and a match in the database is made, presumably through some type of artificial intelligence, the app shows various notifications: it will light up yellow if the person is to be detained, red if the person is to be arrested, and green to release the person. However, the notification does not tell the soldier what the grounds are for the arrest or detention.
When these programs first launched in 2020, there was a need to actually build the database with photos and other personal information like family history, education, drivers license, and security rating. So, the Israeli military launched a competition to incentivize soldiers. Each army unit was expected to take at least 1,500 photos a week, the unit with the most photos would win prizes like a night off. On their daily patrols, the soldiers were allowed to stop any Palestinian and take their photo whether they consented or not. Children, unaware of the circumstances, posed happily while the elderly and women tried to resist. The soldiers are participants in an involuntary crowdsourcing scheme of big data.
I would argue that Blue Wolf was not designed to control the behavior of Palestinians, the ones being surveilled, who have not consented or opted into this program. If it was designed for this purpose, it fails – the app does not make them more compliant or docile in the eyes of the government. If anything, the use of this app gives them further reasons to resist. The behavior modification occurring here is on the part of the soldiers, the users of the program. They have been trained to respond to the colors of the interface. They are not given more detailed instructions or are allowed to ask questions. To further complicate the scenario, the soldiers also have not consented or opted into using the app. Whether the soldiers have any sense of fulfillment or emotional engagement (Sicart) using the app (other than maybe winning a prize) is unclear. Situating Blue Wolf with Zuboff, both the users and the surveilled have been tuned, herded and conditioned. However, instead of a company profiting off of this behavior, it’s the Israeli government who retains and increases control of both the Palestinian population and its own military by taking away their rights and autonomy.
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